Number of milk producers’ societies has gone up to 277
The District Cooperative Milk Producers Union has stepped up marketing value-added dairy products after the inauguration of the modernised chilling plant here a couple of years ago. It has been diversifying its business.
The number of milk producers’ societies has gone up from 50 to 277. While poor societies have been rejuvenated, new societies had been formed.
The milk routes had been increased from four to 20. The daily milk procurement stood at 45,000 litres.
Of this, 11,000 litres was used for local sale while the rest was sent to Chennai.
Twenty sales outlets have been opened in Pudukottai and Aranthangi.
“They registered a monthly sale of 1,000 kg of ghee, 7,000 sachets of flavoured milk, each of 100 ml capacity. Ice creams and packed milk powder are also being marketed,” a source said. The dairy products from Pudukottai have been attracting customers from Karaikudi and Thanjavur districts. Aavin has planned to start a few more shops in more areas in course of time.
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